
CLEAN CREATIVES PLEDGE FOR BRANDS
Fossil fuel advertising and PR is one of the biggest barriers to global climate action, and a threat to sustainable business practices.
Over 450+ scientists have called for advertising and PR agencies to stop working with fossil fuel companies.
Brands can accelerate the movement to clean up advertising and PR by asking agencies to go fossil free during their next RFP or agency review.
The Clean Creatives pledge is essential for sustainable businesses: greenwashing by fossil fuel polluters promotes consumer cynicism, and makes it harder for them to identify real solutions.
Take the pledge to ask agencies to go fossil free:
Take the pledge:
“We will ask agencies to make no contracts with fossil fuel companies, trade associations, or front groups in future RFPs or agency reviews.”
See the list of organizations covered by the pledge here.