Blueprints for Brands Engaging Creative Agencies on Fossil Fuel Ties

Here you will find case studies detailing leading companies' approaches to decarbonizing their agencies and lessons they've learned along the way. Additionally, you'll find tools and templates developed by these companies that you can use to spur action in your own companies and additional educational materials. 

Wondering if you're in the right place?  These Blueprints are for you if:

  • Your company hires external marketing and creative services companies

  • Your company is committed to climate action 

  • You’d like advice from others who have already tried this work in their own companies

  • You have limited bandwidth and could benefit from customizable and ready-to-use tool

If this is you, please dive in below (and feel free to reach out to let us know its going using these

Case Studies

Seventh Generation’s case study for agency decarbonization includes complete background, flow chart, and feedback from cross-department teams working on the impact of cutting ties with fossil fuel polluters.

Tested and Customizable Tools

See some of the tools that marketing and sustainability have used to approach this issue with their colleagues and agencies:

101: Why and How

101: Engagement Powerpoint

Baseline Survey: Marketing and Creative Services

Decision Tree Tool

More reading

Clean Creatives Agency Activist Toolkit

Influence Map - Digital Marketing and Climate Change